01
Gummies
The shape. The chew. The just-one-more.
A world of confectionery
Creating brands
people crave.
We believe a great piece of candy can make someone’s day. We build the brands that bring that feeling to life.
Step into our worldFrom the first idea to the candy aisle.
So many possibilities.
Good things ahead.
Gummies✳Chocolate✳Marshmallows✳Sour & chewy✳Novelty✳Seasonal✳
Hello, we’re IDM Brands.
Candy people.
Through and through.
The unexpected find. The childhood favorite. The bag you open on the way home.
That’s what we love about candy. It’s a small thing that can leave a big impression.
We develop confectionery brands from the ground up—bringing together the product, the packaging and the plan to get it into people’s hands. Creative thinking, practical experience and a lot of attention to the details.
How we bring ideas to lifeOur world
Serious about
the sweet stuff.
Different flavors. Different textures.
The same ambition: make something
people want to come back for.
02
Sour & chewy
A little sweet. A proper pucker.
03
Marshmallows
Soft, light and full of possibility.
04
Chocolate
A familiar favorite, with room for a twist.
And a little unexpected.
Novelty, licensing & seasonal treats
New shapes, familiar characters and something special for the occasion. There’s always room for another good idea.
What we do
Good ideas.
Made real.
We connect the creative work with the
commercial details, from a first concept
to a product ready for its shelf.
01
Brand & IP creation
A name you remember. Packaging you notice. A brand with a reason to exist.
02
Product development
Getting the flavor, texture, shape and portion just right. Then getting them right at scale.
03
Global sourcing
Finding the manufacturing partners who can turn a good idea into a great product.
04
Retail strategy
The right product, pack and price for the shelf it needs to earn.
05
Licensing & collaboration
Bringing characters, brands and creative partners into the candy aisle.
06
Launch & growth
Connecting retail, e-commerce and content to get products discovered—and bought again.
From the idea to the aisle
Make it good.
Then make
it happen.
Find the idea
A flavor, a texture, a character, an occasion. Start with something worth getting excited about.
Make it real
Taste, refine, source and package. Work through the details that make the product work.
Get it out there
Build the retail story, launch across the right channels, and learn from what people buy.
A simple belief
There’s a real person
on the other side
of every sweet idea.
Someone choosing a treat. Someone stocking a shelf. Someone making the next batch. We build with all of them in mind.
That’s the good part.
Let’s make something good.
Have something
sweet in mind?
A product, a partnership or an idea you can’t stop thinking about.
We’d love to hear it.
